Twelve questions. One honest number.
A four-minute read of how your marketing operation actually runs — measurement, build, search, cadence. The instrument scores it live. The reasoning behind the score is what you keep.
Answer for how things work today, not how they are supposed to. A flattering score is worth nothing to you.
Four categories. Three questions each.
Nothing answered yet.
A partial scorecard is a guess with a number on it. The instrument releases nothing until all twelve are in.
Your operation scores — out of 100.
Where should the written report go?
You have the number. The report is the reasoning behind it — a read on each of the four categories, which one to fix first, and the rubric it was scored against. It opens on this page and lands in your inbox.
Scoring twelve answers against the rubric.
Your operation scores — out of 100.
Fix the order, not the list: everything downstream of this category is guesswork until it is solid.
Twelve questions can only tell you where to look.
The Operating Audit does the looking. Four diagnostics on your actual operation — site DNA, SEO / AEO, brand voice, accessibility — delivered as a 15–30 page report and a 60-minute walkthrough with the operators who ran it. You keep the report and the plan whether or not you hire us.
15–30pp report · 60 min live
Month-to-month after, or none
That was what is broken. This is what to buy.
Seven questions about what you are actually shopping for — the outcome, the state of the site, who does the work, how soon. We map the answers onto the five things we sell and tell you which one carries it. Same rule for everyone, published underneath the result.
What are you trying to buy?
Here is what you described, mapped onto what we sell.
SEO Growth Engine
Search and answer-engine presence built to compound: the terms that produce pipeline, the pages that rank for them, and the reporting that proves which did.
Content System
An editorial engine that publishes on a cadence without anyone remembering to — planning, production, distribution, and the nurture that follows it.
Custom Web Builds
A site built to be published on and measured, handed over with the logins and the plan. The build stops being the bottleneck.
AI Operations
The manual half of the operation automated where automation actually holds — capture, routing, attribution, reporting, and the internal tooling around them.
Managed WordPress Platform
Hosting, updates, monitoring, backups and the people who answer when something breaks. It is the floor the rest of the work stands on.
These are capabilities, not a sixth service — each one runs inside one of the five above. The full list, and which service carries each, is on the capabilities page.
- ›Social media management
- ›Paid ads and media buying
- ›Email marketing
- ›Google Business Profile and local SEO
- ›Call tracking and lead attribution
- ›Developer and consulting hours
- ›White-label delivery
- ›Vibe-code app consulting
You are moving soon. Start with the audit.
Before we sell you a retainer we look at the operation properly: site DNA, SEO / AEO, brand voice, accessibility, delivered as a 15–30 page report and a 60-minute walkthrough. It is credited toward month one, and you keep the report and the plan whether or not you hire us.
15–30pp report · 60 min live
Month-to-month after, or none
Not yet, then. That is a conversation, not an audit.
You told us this is either scoped to one job or not moving yet. Both are fine, and neither is worth $2,500 of diagnostics today. Tell us what you are weighing up and we will tell you which of the five carries it — or that you do not need us for it.